Share Digital Influencers The plans before the
The Influencers Share Digital travel plans before
Dopplr, the online service for smarter travel today to share the results of recent research on the travel habits and preferences of travelers the world’s most connected. Two points of view are highlighted in research:
– First, how to start from digital processes influential travel plans decision. When people share a journey through Dopplr, 2 / 3 have not yet booked a hotel and half have not made travel plans to all (eg reservations, plane or train.)
– Second, the importance of recommendations on key decisions on the road. Over 95% of prescribers digital or claimed to be very little influenced by the recommendations in the choice of hotels and restaurants.
Other key findings of the study include:
– travelers prefer Dopplr unique travel experiences with more than 40% of boutique hotels while traveling, and 25% choose a chain of trust
– Dopplr travelers are highly educated, and in comparison with the traditional frequent travelers are younger, earn more and travel more often
Dopplr can have the graph most international social network. More than half of those traveling on Dopplr to share with someone from another country. More than two thirds of users are outside the United States with half of the users who come from Europe, and Asia-Pacific is growing rapidly. London, New York, San Francisco, Paris and Berlin are the cities most popular destinations. However, as the route to all destinations in 2008 Dopplr top of this post shows, the destination queue is long and covers the world
For a complete list of the main conclusions refer
http://blog.dopplr.com/2009/05/11/data-how-the-dopplr-community-travels/ research -. conducted in collaboration with m1ndset, an independent market research in Switzerland – is based on two surveys carried passengers last year, the independent international investigation m1ndset frequent travelers in airports worldwide, and analyze the characteristics Total travel Dopplr community />
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